Smarttech247 is a fast-growing cybersecurity company delivering enterprise-grade Managed Detection and Response (MDR) services to organisations globally. We’re hiring a Partner Marketing Executive to take ownership of partner and alliance marketing activity.
Working closely with the Head of Alliances and marketing and sales teams, you will plan and deliver joint campaigns, partner events and partner marketing programmes that generate engagement, opportunities and pipeline.
The role is hands-on and fast-paced, with previous cybersecurity or B2B technology marketing experience strongly preferred.
Location: Reporting to Cork office (HQ), but open to applications in Bucharest, Romania.
Travel: May be required for events
Hours: Monday–Friday, 9am–5:30pm, 3 days on-site per week
Reports to: Marketing Manager
What You'll Be Doing
The primary responsibility is developing and executing marketing activity with Smarttech247's strategic partners, including:
- Partner & alliance marketing: Joint campaigns with strategic partners, MDF planning/management, co-branded content, events and demand generation.
- Event marketing & management: Research, plan and execute conferences, industry events, partner events and hosted experiences. Manage venues, vendors, branding, promotion and follow-up.
- Event strategy & optimisation: Identify high-value events, evaluate ROI and improve lead-generation outcomes.
- Sales enablement: Pre-event outreach, meeting coordination, booth support and post-event follow-up.
- Joint campaign execution: Integrated email, digital, social and event campaigns.
- Email marketing: Event invitations, follow-ups and nurture workflows.
- Social media: Campaign and event promotion, particularly LinkedIn.
- HubSpot: Workflows, campaign tracking, segmentation, attendance tracking, CRM hygiene, reports and dashboards.
- Analytics: GA4 and HubSpot reporting, campaign performance, pipeline impact and ROI.
- Stakeholder management: Sales, alliances, marketing, external partners, vendors and agencies.
What We're Looking For
- Excellent communicator
- Critical thinker
- Organised and dependable
- Proactive
- Collaborative
- Commercially minded
- Detail-oriented
- Creative and resourceful
Success is measured through partner campaign delivery, event attendance, partner engagement, meetings generated, partner-sourced pipeline, partner-influenced pipeline, campaign ROI and MDF use.
Must-Have Skills and Experience
- 3+ years B2B marketing experience, ideally field, partner or event marketing
- Excellent English writing and communication
- Proven experience organising/managing in-person and virtual events
- HubSpot experience: reports, dashboards and emails
- Critical thinking and problem-solving
- Strong organisation/project management
- Degree in marketing, communications or related field; Master's preferred
- Cybersecurity/B2B technology experience strongly preferred
Bonus Points
- Canva, Adobe or similar creative/design skills
- Large-scale conference experience
- Experience with freelancers, agencies or partner marketing teams
- Understanding of partner ecosystems/co-marketing
Benefits
Romanian benefits include:
- 40 RON meal vouchers per worked day
- Regina Maria private medical subscription
- 1,300 RON ophthalmology reimbursement through Infosan
- Holiday gift vouchers
- Remote work option
- One paid birthday leave day
